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Fast fashion is killing our planet. It’s time to reverse the effects of landfills and prioritise slow fashion instead!
Did you know that 350,000 tonnes of clothing (worth around £140 million) go to landfills in the UK every single year? Furthermore, only say they recycle their textiles, with 41% saying they are not aware of clothing recycling facilities.
But the problem isn’t just with recycling. It’s with our consumption. At the University of Bolton, we make sustainability a core focus on fashion and textile degree courses. By studying the slow movement, students can change the consumer’s way of thinking.
Read on to find out why slow is the way to go…
Slow fashion is the opposite of fast fashion, and is part of a wider slow movement, in which we address the issue of 'time poverty. In essence, it’s a culture shift, moving us away from instant gratification and helping people create real connections with the things they buy or collect.
In fashion, this means taking a greener and more ethical approach to fashion design, fashion manufacturing and fashion consumption. Choosing quality over quantity and buying smarter is the key. And the slower the mindset, the more we as a society will benefit.
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